Your Community Is Cinematic: Telling Your Town's Story


Description

Big meaning exists in seemingly small narratives. Your community is the stage for dozens of moments and narratives that give you an identity. Community branding starts with leveraging those places, people, and stories to set the scene for your audience. Discover how we worked with Dyersville to use a tourist attraction as a gateway to highlight what makes their entire community magical. See how to spot and showcase the people and places that make your community one of a kind.

Speakers
Chad Cooper

Title: Copywriter and Content Strategist
Company: de Novo Marketing
Email: N/A
Bio: Chad Cooper's life revolves around communication. He's worked as a broadcaster, announcer, and copywriter. With more than a dozen years of copywriting and branding experience, Chad has collaborated with brands spanning almost every industry, including Columbia University in the City of New York, Cedar Ridge Distillery, and United Way. When not writing or traveling the world, Chad serves as in-game host and announcer for the Cedar Rapids RoughRiders of the United States Hockey League.


Location

Salon C

Date

09-24-26

Start time

9:30 AM

End time

10:30 AM

IOWA League